Growth doesn’t happen by accident. We sit down with Springdale leaders Sharon Tromburg and Paxton Roberts to unpack the policies, projects, and partnerships behind a decade of downtown momentum, and what’s coming next. From the first-in-NWA form-based code to a city culture that helps good projects cross the finish line, the blueprint for sustainable growth is hiding in plain sight on Emma Avenue.
We tour tangible wins: the Market Center of the Ozarks blending farmer support with food innovation, a new senior center delivered early and under budget, and Hotel Sundry rising with direct Greenway access. Housing steps into the spotlight with Big Emma, Via Emma, and nonprofit-led workforce homes on East Emma near Dean’s Trail. Sharon explains how Springdale’s density bonus makes attainable units pencil, while Paxton maps why more residents downtown equal steadier restaurants, better retail, and a real shot at a full-service grocery.
Beyond downtown, the medical corridor surges with Arkansas Children’s expansion, Highlands Oncology, and UAMS Orthopedics in the pipeline. Industrial investment and build-to-rent communities round out a diversified job base. We get candid on infrastructure, water, sewer, roads, and trails, and how Springdale plans for transportation choice to keep household costs down. And yes, we tackle parking with data-driven solutions, public-private options, and why structured parking unlocks higher-value land uses and stronger tax revenue.
You’ll leave with a clear sense of why Springdale is investor-friendly, how local developers shaped an authentic culinary scene (hello, AQ Chicken’s return and Onyx’s Coffee Lab), and where the next opportunities sit, from infill and adaptive reuse to workforce housing near the Greenway. If you’re betting on Northwest Arkansas, this is your field guide to Springdale’s strategy. Enjoy the conversation, then subscribe, rate, and share to help more builders, neighbors, and city-shapers find it.
